Pace Insurance Agency has protected Texas families and businesses since 1972. Three generations of family ownership, backed by Farmers Insurance — and recognized as a President's Council agency for outstanding service.
No obligation — local follow-up during business hours
What We Cover
Home, auto, commercial — we write it all across Texas and we move fast. Ask about bundle discounts.
Texas weather demands serious protection. Our Farmers home policies are built for hail, wind, storm damage, and everything in between.
We review what you have, explain the important limits and deductibles, and check the eligible discounts available for your situation.
Protect the business you've built. We cover Texas businesses of every size — from solo operators to large commercial operations.
If something happened to you tomorrow, would your family be taken care of? Life insurance is one of the most important decisions you'll make — and one of the most affordable.
Home Insurance
Your home is likely the largest purchase you'll ever make. One hail storm, one fire, one liability claim — the right policy is what stands between you and a financial disaster.
Our Farmers home policies are built for Texas: comprehensive coverage, competitive rates, and a local agent who actually picks up the phone.
We'll have a Farmers rate ready fast.
Tell us about your vehicle — we move fast.
Auto Insurance
We review your current policy, explain the protection and deductibles, identify eligible discounts, and help you consider coverage that fits your household — not just the minimum required by the state.
One car or a household full of drivers, we handle it quickly and get you a real number fast.
Commercial Insurance
One lawsuit, one fire, one accident without the right coverage and everything you've worked for is at risk. We write commercial policies for Texas businesses of every size and industry.
Whether you run a small operation or manage a large commercial property, Farmers has commercial products built for your industry. We take the time to understand your business before we ever recommend a policy.
Our commercial clients range from contractors and restaurants to retail stores, professional offices, and property owners. If you're running a business in Texas, we can cover it.
Fill out the form below and upload your current declaration pages if available. Our team will review the details and follow up during business hours.
Recognition
Pace Insurance Agency is proud to be recognized as a Farmers Insurance President's Council agency. For our team, that recognition reflects the professional standards, consistency, and personal service we work to deliver to every client.
Spencer, Mallori, and the entire Pace Insurance Agency team are proud to have earned this distinction. It reflects the trust our clients place in us — and the commitment we bring to every single policy we write.
Recognition matters, but the real measure of our agency is how clearly we explain coverage, how quickly we respond, and how we help when a client needs us.
Verified Customer Feedback
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Call or visit the Gilmer Road office and work with licensed people who know the agency and its clients.
We begin by reviewing the risk, current coverage, and priorities before recommending options.
Our Story
Pace Insurance Agency has been serving Texans since 1972. Three generations of the same family, the same values, and the same commitment to taking care of people when they need it most — from Longview to El Paso, Dallas to the Valley.
We don't hand you off to a call center. You get a real licensed agent who knows your name, your policy, and your situation — every time you call.
We look at what you already have, explain the important limits and deductibles, and identify gaps that deserve attention.
The real test of an insurance agency is what happens when something goes wrong. We guide you through the claims process and stay with you until it's resolved.
Who We Are
This agency was built in 1972 by our family and has been running ever since. Spencer and Mallori Pace carry on that legacy today, leading a team of licensed agents who are serious about doing this job right.
We're a Texas agency — licensed statewide and proud of it. Whether you're in Longview, Houston, Austin, Dallas, or anywhere in between, you get the same responsive service and personal attention.
We're proud to be a Farmers Insurance President's Council agency, but what drives us every day is simpler than any award: treating people the way we'd want to be treated.
To help Texans understand their coverage, review potential gaps, and make informed insurance decisions. Personal service from a family agency established in 1972.
To be the best insurance agency in Texas — period. Known statewide for picking up the phone, telling the truth, and being there when it counts.
Every client leaves with the right coverage, a clear understanding of what they have, and confidence that we've got their back.
"We're not trying to be the biggest agency in Longview. We're building one of the best insurance agencies in Texas — and we do it one client at a time."
— Spencer & Mallori Pace, Pace Insurance Agency Get Your Free Quote →Two minutes to request a quote. No pressure. Just good coverage from people who genuinely care about your family.
Get In Touch
Call, email, or fill out the form. Our team will follow up during business hours.
Pace Insurance Agency is an authorized Farmers Insurance agent serving clients across Texas. Based in Longview since 1972. TX License #: 1833996
Our team will follow up during business hours.